Job Overview
| Particulars | Details |
|---|---|
| Position | Business Development Executive (BDE) |
| Company | Leading Edge Info Solutions |
| Location | Mohali, Punjab |
| Job Type | Full-Time |
| Experience | 2 - 3 years |
| Category / Department | Sales |
| Application Mode |
🏢 About Leading Edge Info Solutions
Company Overview:
Leading Edge Info Solutions is an award-winning, AI-powered digital marketing agency with 14+ years of industry experience and a team of 50+ specialists. The company provides digital solutions across SEO, paid advertising, social media, web design, and related digital marketing services. Its clients include businesses in sectors such as healthcare, e-commerce, legal services, hospitality, and real estate across India, the US, UK, and Canada.
Company Mission:
To strengthen brands' online presence through website design and development, digital marketing solutions, and actionable insights.
Company Vision:
To become a leading performer in the global marketplace by delivering innovative solutions that drive client business growth.
Core Values / Principles
Customer commitment
Business growth and innovation
Cost-effective and transparent solutions
Expertise, passion, and personalized service
Ground Floor, E-221, Phase 8B, Industrial Area, Sector 74, Sahibzada Ajit Singh Nagar, Punjab 160071
💡 Editor's Note / Preparation Tip
Resume Tips:
Highlight 1–3 years of relevant business development or sales experience.
Showcase measurable achievements in lead generation, client acquisition, or sales targets.
Mention experience with IT services, digital marketing, or related solutions if applicable.
Emphasize communication, negotiation, and client relationship management skills.
Interview Preparation:
Be prepared to explain your lead-generation process.
Review the complete sales cycle from prospecting to conversion.
Prepare examples of successful client acquisition and follow-up.
Be ready to discuss how you handle objections and negotiate with prospects.
Understand the basics of IT and digital marketing services.
Professional Tips:
Tailor your resume to business development and sales responsibilities.
Clearly communicate your achievements using measurable results where available.
Demonstrate a proactive, target-oriented approach during the hiring process.
📝 Job Description
Position Details:
The Business Development Executive will be responsible for identifying potential business opportunities, generating and qualifying leads, communicating with prospective clients, understanding their requirements, and recommending suitable digital or IT-related solutions. The role will also involve managing the sales pipeline, conducting regular follow-ups, and developing long-term client relationships.
Benefits / Compensation
Salary, incentives, and additional benefits: Not Provided.
Candidate Requirements:
1–3 years of experience in Business Development or Sales.
Experience in IT or Digital Marketing services is preferred.
Strong communication and negotiation abilities.
Demonstrated lead-generation and client-handling skills.
Proactive and target-oriented approach.
Good understanding of the sales cycle.
Preferred Skills:
Business development and sales
Lead generation
Client acquisition
Client communication and relationship management
Negotiation
Digital marketing or IT services understanding
Working Days & Hours:
Not Provided
How to Apply:
Interested candidates can submit their CV to haritvik@leadingedgeinfosolutions.com.
🎯 Key Responsibilities
- ✓ Generate and qualify new business leads.
- ✓ Research and identify potential clients and business opportunities.
- ✓ Communicate with prospective clients and manage follow-ups.
- ✓ Understand client requirements and recommend appropriate solutions.
- ✓ Manage and update the sales pipeline.
- ✓ Work toward business development and sales targets.
- ✓ Build and maintain strong, professional client relationships.
💡 Required Qualifications & Skills
🚀 Career Guidance & Interview Insights
To help you succeed, we've compiled original preparation guides, resume keywords, and growth analytics for this category of role.
Stepping into this Business Development Executive (BDE) role allows you to directly drive the brand's visibility and revenue growth. You will experiment with dynamic campaigns, execute client-focused outreach, analyze market behaviors, and craft compelling narratives that resonate with target audiences. This is a highly rewarding environment with high growth potential and tangible achievements.
Sales and Marketing routes have highly transparent growth metrics. Success leads from Sales/Marketing Associate to Business Development Executive (BDE) or Digital Marketer. Continuous achievements lead to roles like Area Sales Manager, SEO/Campaign Specialist, followed by Marketing Manager or Account Director. Executive goals include VP of Sales, CMO (Chief Marketing Officer), and Chief Revenue Officer (CRO).
Expected Technical & Behavioral Questions:
- Q1: How do you handle prospects who object to our pricing model?
Answer Tip: Focus on value justification. Shift the focus from cost to ROI, explain key differentiators, and explore flexible pricing plans. - Q2: Describe a marketing campaign you ran that failed. What did you learn?
Answer Tip: Discuss target audience misalignment or wrong channels, tracking metrics, and how you iterated on the messaging to improve future conversion. - Q3: Which digital channels have the highest customer acquisition cost (CAC) in your experience?
Answer Tip: Discuss outbound PPC vs. inbound content marketing/SEO, and how optimizing landing page conversion rate helps lower overall CAC.
To pass automated ATS (Applicant Tracking System) screening and catch the recruiter's eye, tailor your resume with the following tips:
- Keywords to include: Lead Generation, B2B Sales, SEO, Conversion Rate Optimization (CRO), PPC Campaigns, CRM (Salesforce), Content Marketing, Brand Strategy.
- Format: Include a separate 'Key Metrics' section showing your historical sales quotas, growth percentages, or campaign ROIs.
- Quantify Results: E.g., 'Generated $120k in new client revenue within 6 months, exceeding sales quota by 15%.'
Estimated compensation for this role type in India is ₹4,50,000 - ₹9,00,000 per annum (plus performance incentives). The actual salary package offered depends on factors such as company size, work mode (remote or on-site), individual technical proficiency, and negotiations during final HR rounds.
Consider obtaining: Google Analytics Certification (GA4), HubSpot Content Marketing/Inbound Certification, Google Ads Search Certification, or Salesforce Administrator certification (highly valuable for modern sales roles).
Frequently Asked Questions
What is the job title for this position?
The position is for a Business Development Executive (BDE).
Which company is hiring for this role?
Leading Edge Info Solutions is hiring for this position.
Where is the position located?
The position is based in Mohali, Punjab.
Is this a remote position?
No. The job is specified as an on-site position.
How much experience is required?
Candidates should have 1–3 years of experience in Business Development or Sales.
Is IT or digital marketing experience preferred?
Yes. Experience in IT or Digital Marketing services is preferred.
What will the BDE be responsible for?
The role includes lead generation, client identification, communication, follow-ups, requirement understanding, sales pipeline management, and client relationship building.
What key skills are required?
Strong communication, negotiation, lead-generation, client-handling, and sales-cycle knowledge are required.
Is salary information available?
No salary or compensation details have been provided.
How can candidates apply?
Candidates can share their CV at haritvik@leadingedgeinfosolutions.com.
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